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Email Capture

Email capture lets you collect customer email addresses through the popup form before revealing the coupon code. This helps you build your marketing list while offering discounts.

How It Works​

When email capture is enabled:

  1. The popup appears with an email form overlay covering the coupon code
  2. The customer enters their email address
  3. Optionally, the customer checks a newsletter opt-in checkbox
  4. The email is submitted and the coupon code is revealed underneath
  5. The email is saved to your system and optionally synced with Shopware's newsletter

Enabling Email Capture​

  1. Go to Last Second Coupon > Settings
  2. Scroll to the Email Capture section
  3. Toggle Enable email capture on
  4. Configure the additional options below
SettingDescriptionDefault
Enable email captureShow the email form on the popupDisabled
Make email requiredRequire email before showing the code. If disabled, a "Skip" link appearsOptional
Newsletter opt-inShow a checkbox to subscribe the customer to your newsletterDisabled
Placeholder textCustom text shown in the email input field"Enter your email for your discount"

Email Capture Settings

Customer Experience​

Required Email​

When email is required, the customer must enter a valid email address to see the coupon code. There is no way to skip.

Optional Email (with Skip)​

When email is optional, customers see:

  • An email input field
  • A "Skip" link below the form

If they click "Skip", the email form disappears and the coupon code is revealed immediately.

tip

Making email optional generally results in higher popup engagement because customers don't feel forced. Many customers will still provide their email voluntarily when they know it's not required.

Email Validation​

The form validates email addresses before submission:

  • Must contain an @ symbol
  • Must have a valid domain format
  • Invalid addresses show an error message

Newsletter Sync​

When newsletter opt-in is enabled and a customer checks the checkbox:

  • The email is added to your Shopware Newsletter recipients list
  • The customer is subscribed to the newsletter for the relevant sales channel and language
  • You can find the subscriber in Customers > Newsletter recipients in your Shopware Administration

Where Emails Are Stored​

Captured emails are stored in the Last Second Coupon system and linked to:

  • The coupon code that was generated
  • The customer's Shopware customer ID (if they were logged in)
  • Whether they opted in to the newsletter
info

The email submission never blocks the popup from working. If there's a network issue when submitting the email, the coupon code is still revealed to the customer.

Email Capture on Storefront